WEB BASED TEXT MESSAGING PROGRAM TRIAL

You may be wondering, why would a business need this? Why not just get a cellphone and text customers from there? For the businesses sending the messages however, it looks a little more like this: What Do Mobile Messaging Platforms Do? To the customer, texts from messaging platforms appear like any other message from a friend or family member.

These platforms exist to provide mobile message marketing services, also known as text marketing.

They give businesses and organizations the power to text back and forth with customers without the need for a physical cellphone. Mobile messaging platforms are text-enabled online inboxes. If you’re new to text marketing or interested in learning more about mobile communications you’ve come to the right place! Here’s everything you need to know about mobile messaging platforms at a glance. They all utilize mobile messaging platforms to communicate with their audience. What do each of these organizations have in common? Out of the 400 companies we surveyed, 61% of businesses and marketers shared plans to increase their text marketing budgets this year.

Efficacy of a text messaging (SMS) based smoking cessation intervention for adolescents and young adults: study protocol of a cluster randomised controlled trial.Year over year mobile messaging increases in popularity for all kinds of businesses.

Efficacy of a technology-based, integrated smoking cessation and alcohol intervention for smoking cessation in adolescents: Results of a cluster-randomised controlled trial.

A Mobile Phone-Based Life-Skills Training Program for Substance Use Prevention Among Adolescents: Cluster-Randomized Controlled Trial.

Efficacy of a text message-based smoking cessation intervention for young people: a cluster randomized controlled trial.

WEB BASED TEXT MESSAGING PROGRAM TRIAL

Effectiveness of a web-based screening and brief intervention with weekly text-message-initiated individualised prompts for reducing risky alcohol use among teenagers: study protocol of a randomised controlled trial within the ProHEAD consortium.

Mobile phone text message intervention to reduce binge drinking among young adults: study protocol for a randomized controlled trial.

A pre-post study on the appropriateness and effectiveness of a Web- and text messaging-based intervention to reduce problem drinking in emerging adults.

Efficacy of a mobile phone-based life-skills training program for substance use prevention among adolescents: study protocol of a cluster-randomised controlled trial.

Efficacy of a web- and text messaging-based intervention to reduce problem drinking in adolescents: Results of a cluster-randomized controlled trial.

Efficacy of an Internet and SMS-based integrated smoking cessation and alcohol intervention for smoking cessation in young people: study protocol of a two-arm cluster randomised controlled trial.

TRIAL REGISTRATION: Current Controlled Trials ISRCTN59944705. Given that this intervention approach proves to be effective, it could be easily implemented in various settings, and it could reach large numbers of young people in a cost-effective way. DISCUSSION: This is the first study testing the efficacy of a combined web- and text messaging-based intervention to reduce problem drinking in young people.

Main outcome criterion will be risky single-occasion drinking in the past 30 days preceding the follow-up assessment. Study participants will be 934 students from approximately 93 upper secondary and vocational schools in Switzerland. Program participants will receive up to two weekly text messages over a time period of 3 months. The fully-automated intervention program will provide an online feedback based on the social norms approach as well as individually tailored mobile phone text messages to stimulate (1) positive outcome expectations to drink within low-risk limits, (2) self-efficacy to resist alcohol and (3) planning processes to translate intentions to resist alcohol into action. METHODS/DESIGN: A two-arm cluster-randomised controlled trial with one follow-up assessment after 6 months will be conducted to test the efficacy of the intervention in comparison to assessment only. The main objective of the planned study is to test the efficacy of a combined web- and text messaging-based intervention to reduce problem drinking in young people with heterogeneous educational level. Mobile phone text messaging allows a proactive and cost-effective delivery of short messages at any time and place and allows the delivery of individualised information at times when young people typically drink alcohol. N2 - BACKGROUND: Problem drinking, particularly risky single-occasion drinking is widespread among adolescents and young adults in most Western countries. T1 - Efficacy of a web- and text messaging-based intervention to reduce problem drinking in young people: study protocol of a cluster-randomised controlled trial.

Web based text messaging program